Ocean Aid is a campaign created to raise awareness about the pollution collecting in our oceans and inspire community action to keep our oceans clean. Co-founded by eco-entrepreneur, Anthony Zolezzi, Ocean Aid uses new technology, social media and group collaboration to educate about the importance of oceans as our life support system.
Posts tagged sustainability
Sustainability Is Far From a Fad
Feb 2nd
When Bloomberg recently invited me into the discussion of a pro or con blog on whether sustainability is a trend or a fad, my first thought was; how can anything we do not be sustainable? If the definition is basically that whatever we take must be given back so we can live in relative bliss for the foreseeable future, then how can any corporate sustainability program be either a fad or a trend?
All humans know intrinsically that there is a natural order to things and that we cannot exploit the earth’s resources to the point of destruction. I believe this is something we’re all aware of, even though as a race there are times where our expanding this or overlooking that may appear destructive. But at the end of the day, we all know deep down that there is only one way for us to live harmoniously together and to keep our habitat viable for future generations, and that is to keep on replacing that which we take away.
This unwritten rule relates to all ecosystems, every manufacturing plant, every operating business on the planet. So to even suggest sustainability could be a fad is in my opinion an insult to More >
Efficient Repair Of A Water Leak Shows We Also Can Tackle Sustainability Issues
Jan 11th
This morning I arose especially early in hopes of getting to my office by 6:30am, and upon going outside, noticed water pouring through cracks in the street. I checked it out and determined it had to be coming from a broken water pipe, which made me realize just how critical it is to repair leaks in the existing municipal water system. In fact, each day, leaking pipes account for the loss of an estimated 7 billion gallons of water, according to the American Society of Civil Engineers, due to the fact that a large part of the country’s water system is decades old and in need of replacement. However, as CNN reported last January, federal funding for this purpose has been cut significantly in recent years, and the state of the infrastructure has deteriorated as a result.
Being absolutely fascinated to learn first-hand how the Los Angeles Water and Power folks go about fixing a massive leak of this sort, I stuck around to observe how they planned to tackle the problem. It turned out to be an incredible display of technology, discipline and expertise. First they closed off the street, then proceeded to dig a deep hole that quickly filled More >
Preservation Can Benefit From Progress
Jul 11th
As I write this, I am on a five-hour flight from L.A. to New York, e-mailing associates and writing a blog while watching the outcome of the Casey Anthony trial on Direct TV from an altitude of 35,000 feet. Now, who could have imagined that, even as recently as 15 years ago? Back then, hardly anyone would have known what the Internet was, let alone been able to conceive of things like Facebook, Twitter or Google (not to mention Google Maps or Google +) or the ability to access all these incredible technological advances while hurtling through the upper atmosphere.
But as I marvel at these amazing developments that have enabled us to instantaneously communicate with or view just about anyplace on Earth, I can’t help but be reminded of the Biblical warning, “What shall it profit a man, if he shall gain the whole world, and lose his own soul?” For every day, just as quickly as we are being introduced to all the latest wonders of man’s inventiveness, we are also losing more and more of the natural wonders that comprise the very soul of our planet – especially our marine ecosystem.
Now some people will rationalize that the destruction More >
















